Tuesday, March 24, 2015

Secrets of Selfridge

Just watched the Secrets of Selfridges.

Never thought for or cared of the origins of the modern departmental store until now, wow! What we see as a norm today, was revolutionary back in the early 1900s, and it had a lot to do with Selfridges.

From the ability to "window shop", to allowing mixed classes to shop together, to the invention of a biannual sale, and even the introduction of the make up and perfume floor located at the first floor of every departmental store today, all of it started here.

Video's an hour long but I found it really interesting.

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